Thoughts from the Flow Team

Types of Webinars to Host and How They Can Help Your Business

11 Types of Webinars That You Can Host for Your Business

Webinars have become a great way of promoting your brand and generating leads and conversions. This is perhaps the reason why marketers around the world have started using different types of webinars to promote their businesses.  But why are webinars so effective? One of the main reasons that webinars are helpful for brands is that […]

Read more
Metrics for Online Events

6 Key Metrics for Breakthrough Online Events

Hosting an online event isn’t enough. To make it successful, you need to promote it well. But that’s not all.  It’s also crucial for you to monitor the key performance metrics of the online event to determine where you’re succeeding and where you’re lagging behind. These insights can help you figure out what you need […]

Read more
6 Effective Webinar Engagement Strategies

6 Effective Webinar Engagement Strategies That Wow Crowds

“Webinar engagement strategies” sounds like a heavy term.  Let’s understand it better with a simple analogy: Remember how in school some classes were so invigorating that you looked forward to them? And you scored well in those subjects, right? Those instructors became your favorite and you recommended them to your friends. What was different about […]

Read more
How to Create a Webinar Funnel

How To Create A Webinar Funnel: The Ultimate Guide

Every business wants to ramp up their lead generation and sales. However, low conversion rates would mean that most of your leads drop off before they become customers.  So, what can you do? You need a webinar funnel. But why webinars? Because webinars are excellent lead generation tools that can also help you drive conversions. […]

Read more
Webinars vs Podcasts

Webinars vs. Podcasts: Are You Making the Right Choice?

It’s essential for your brand to connect with your target audience. If you aren’t able to connect with them effectively, you likely won’t be able to attract or retain them either.  Webinars and podcasts both serve as mediums through which you can connect with your audience. With them, you can easily communicate valuable information.  But […]

Read more

11 Benefits of a Webinar That You Didn’t Already Know

Webinars are hot. From small businesses to big enterprises, everyone seems to be recognizing the benefits of a webinar now. Professional events and trade shows are getting canceled around the world because of the COVID-19 crisis. So many businesses are looking for ways to reach out to their target audiences digitally.  And webinars are a […]

Read more